In this episode, I sit down with Emily Brady, Creative Content Lead at Sweet Fish Media.
We talk about how to build an employee advocacy programme that generates $300k in revenue, why TikTok is an exciting frontier for B2B marketers (that can produce results!) and how she pulled together perhaps the greatest rap video of all time.
You can follow Emily on LinkedIn here.
And on TikTok here.
And read the article about employee advocacy we discussed here.
Also - why not check out my weekly newsletter, The B2B Bite, where I break down marketing strategy and tactics for B2B leaders into fun-size, actionable chunks?
You can follow me on LinkedIn here.
Got a marketing problem you just can seem to unstick? Pick a time and we'll jump on a call to talk it out. Free of charge. No obligation to anything.
And organise a free 30-minute strategy call here.